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A Trade Name is a name under which a Cyprus business (of any legal status) may carry on a trade or provide services. A trade name in Cyprus does not provide any of the benefits of a Cyprus private company limited by shares, however, sole practitioners and businesses alike may prefer to trade under a trade name since commercially it is a more appealing process. A Trade name is not a separate legal entity.
In Cyprus, the registration of a trade name is handled by the Registrar of Companies, which is part of the Department of Registrar of Companies and Official Receiver.
To register a trade name in Cyprus, the following steps must be taken:
The place of business of the trade name must be in Cyprus and it cannot be a P.O. BOX. The place of business will be the address which all the notices and publications will be sent. This will be inserted in the public record and everyone will have access to it. It is possible to change the place of business of the trade name by following the process prescribed by the registrar.
Forever! Trade names last for as long as they are used, and an application for its renewal is not necessary. If the company ceases its activities or it stops to use it, the Trade name elapses. Then, an application form is filed with the Registrar of Companies for its removal of the registry.
A trade name and a trade mark are not the same. A trade name is a name which may be used to trade under whereas a trade mark is a symbol, figurative or descriptive, which is used to trade with.
Trade Marks are also registered in Cyprus and act as a shield against third parties attempting to pass of the brand as their own. Furthermore at times if the trademark owner identifies that people are attempting to pass off their products and services as those of the trade mark owner, an injunction may be sought along with restrictive measures against the party with compensation where as necessary.
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